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Checklist: start selling online on a budget

  1. Ask yourself if a website is the right sales channel for your business. Weigh up what you are trying to achieve — for example, do you want your site to sell goods directly, offer post-sales support or act more as a marketing tool for your products and services?
  2. Consider setting up an eBay shop to keep costs down and to test out your market before committing to the expense of a bespoke website.

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