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Mobile apps vs mobile sites: which is the most effective for your business?

How does your company website look when people access it on their mobile phones? With the use of mobile internet growing, it’s becoming increasingly important to think about how easy your website is to use on a small smart phone screen.

Mobile website or mobile app?

There are two main ways to get your business seen on the mobile web:

  • Create a mobile app, which can be downloaded by users and run on their mobile phones.
  • Create a mobile website, a version of your company website designed which looks good and functions well on a mobile phone.

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